January 2017

10 Things Digital Transformation Leaders Do

In a new MIT Sloan Management Review and Deloitte University Press report, Aligning the Organization for Its Digital Focus, nearly 90% of more than 3,700 business executives, managers and analysts from around the globe say they anticipate their industries will be moderately or greatly disrupted by digital trends. Less than half, however (44%), believe their organization is adequately preparing for this digital disruption. Waiting to see...

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Unify Your Sales and Marketing Teams

Businesses who have struggled to successfully convert leads to loyal customers usually have a disconnect between their sales and marketing team. Often, the amount of information that is handed off between the two departments gets lost, is updated incorrectly, or is unavailable to the sales and marketing staff who need it. This disconnect goes further than just customer data however. Lack of communication between sales and...

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